A small consultancy. Senior people. Shipped work.
A brand, content, and AI strategy consultancy for founder led businesses that have outgrown doing everything themselves.
We work the way senior people work. Fewer meetings, tighter scopes, real deliverables. We bring the strategists, writers, designers, and producers the engagement needs, which means you are paying for the specific skills the work requires and not for a retainer full of fractional attention.
We do three things well. On site strategy and AI implementation. Brand identity. Fully managed social media. If your problem does not fit one of those three, we will tell you and refer you to someone we trust.
- Los Angeles Times
- Austin Film Festival
- CBRE
- Hospitality, real estate, and arts brands
- Twenty plus years in the practice
Led by Misty McAfee, a brand strategist with twenty plus years across editorial, advertising, and in house creative.
Her personal portfolio and writing live at mistymcafee.com.
Direct. We tell you what we see, including the parts you are attached to. That is usually why you hired us.
We write, design, build, and ship. The deliverable is the thing, running. Not the deck about the thing.
If this sounds like the team you want in the room.
Work with us